FOLKLORE TO LEGEND

Folklore to Legend is an advertising campaign and product line created to introduce the music of America’s timeless classics to a new generation. Using the amazing pool of stories around the personalities that made that music.

A GOOD STORY LIVES FOREVER. IN MUSIC, IT’S WHERE FOLKLORE MEETS LEGEND.

:30 SECOND NATIVE OR PRE-ROLL ADVERTISING
CONTENT THAT TELLS A STORY USERS CAN SHARE

Product design. Concept Advertising. Branding, Campaign Social.

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The Edison | Advertising, Print, Social

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Mark Schulman | Branding, Positioning, Digital, UI, UX